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Inside Apple: one of the most secretive organisations in the world

Adam Lashinsky’s new book lifts the lid on what it’s really like to work for one of the world’s most secretive organisations. He talks to Amy Willis

According to Inside Apple, Apple is a glut of windowless offices, a neutering of egos and an ethos of fear with “cultish” overtones.

A 12,000-person mile-round glass mothership is about to land in the heart of Silicon Valley.

Futuristic, with its own self-contained electricity plant: plans for Apple’s new disc-shaped headquarters encompass the lasting legacy of the late Steve Jobs – a slick design, with an uber-efficient core.

Over the years dozens of technophiles, seduced by three decades of technological smut, have made the pilgrimage to One Infinite Loop, Apple’s current base in Cupertino, in the hope of getting under the skin of the highly-secretive company.

Few make it inside the main Apple building. A throng of security guards greets them instead, escorting them back onto the sidewalk, sometimes pointing them in the direction of the on-campus shop where they can buy a token Apple T-Shirt.

But a new book, released in the UK this week, finally gives a non-partisan insight into life as an Apple employee. And it isn’t what most expect.

According to Inside Apple, Apple is a glut of windowless offices, a neutering of egos and an ethos of fear with “cultish” overtones.

via MORE

Best Quotes About Life

 

life quotes

Credit: BigStockPhoto.com

 

Do you ever just sit around pondering life? Whether you’re feeling sentimental or just want a lighter way of looking at things, sometimes it can help think about life quotes from others over the years. Quotes about life can make you laugh, make you cry, or just help you think about things from a different perspective.

 

Here are some of my own favorite quotes about life. These are in no particular order. I hope you’ll share your own favorite life quotes.

 

Some of the Best Life Quotes

 

“The purpose of life is a life of purpose.”

 

- Robert Byrne

 

“Life is the sum of all your choices.”

 

- Albert Camus

 

“Every man dies. Not every man really lives.”

 

- William Wallace

 

“Life isn’t worth living unless you’re willing to take some big chances and go for broke.”

 

- Eliot Wigginton

 

“Unbeing dead isn’t being alive.”

 

- e.e. cummings

 

“People living deeply have no fear of death.”

 

- Anais Nin

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A Walk To The Paradise Garden

A Walk To The Paradise Garden

 

 

W. Eugene Smith was no doubt one of the greatest war correspondents of the last century. As the photographer for Life, he followed the island-hopping American offensive against Japan, from Saipan to Guam, from Iwo Jima to Okinawa, where he was hit by mortar fire, and invalided back.

 

His war wounds cost him two painful years of hospitalization and plastic surgery. During those years he took no photos, and it was doubtful whether he would ever be able to return to photography. Then one day in 1946, he took a walk with his two children towards a sun-bathed clearing:

 

While I followed my children into the undergrowth and the group of taller trees – how they were delighted at every little discovery! – and observed them, I suddenly realized that at this moment, in spite of everything, in spite of all the wars and all I had gone through that day, I wanted to sing a sonnet to life and to the courage to go on living it….

Pat saw something in the clearing, he grasped Juanita by the hand and they hurried forward. I dropped a little farther behind the engrossed children, then stopped. Painfully I struggled — almost into panic — with the mechanical iniquities of the camera….

I tried to, and ignore the sudden violence of pain that real effort shot again and again through my hand, up my hand, and into my spine … swallowing, sucking, gagging, trying to pull the ugly tasting serum inside, into my mouth and throat, and away from dripping down on the camera….

I knew the photograph, though not perfect, and however unimportant to the world, had been held…. I was aware that mentally, spiritually, even physically, I had taken a first good stride away from those past two wasted and stifled years.  (See original text)

 

While he was right about his stride towards recovery, Smith miscalculated the photo’s importance. In 1955, a heavily indebted Smith decided to submit the photo to Edward Steichen’s famous Family of Man exhibit at the MOMA. There, it became a finalist, thus cementing its position as the ur-icon of all family photographs.

 

Photo

 

 

Helene Curtis “Go Gay” hairspray, early 60s